OneZnality, a budding small business with a heartwarming mission, set out to provide parents with thoughtfully curated, eco-friendly baby products designed to help them feel confident and prepared in their parenting journey. With impeccable products in hand, the challenge was to carve out a solid presence in the competitive retail space and build meaningful connections with their target audience. Their ultimate goal? Securing media placements in prominent retail publications and forging a coveted partnership with the esteemed MomsAndBabesBoxes.com, the go-to platform for new parents.
At Alisha Monique PR, we were thrilled to take on the exciting challenge of helping launch OneZnality’s unique brand. From the outset, we saw the potential of their heartfelt mission and the value they brought to the baby retail space. As a newcomer, OneZnality needed AND DESERVED the visibility and recognition their products merited.
Over a six-month engagement, we developed a compelling narrative that showcased OneZnality’s authenticity and positioned its founder as a creative force and thought leader in the baby retail industry. By leveraging strategic media outreach, engaging storytelling, and targeted pitching, we successfully secured a brand partnership with MomsAndBabesBoxes.com while earning placements in trusted publications like Byrdie.com and Daily Mom.
The buzz generated by these achievements helped establish OneZnality as a rising star in the baby retail world. Launching this unique brand was not just a success story but a testament to the power of connecting a genuine mission with a tailored, strategic approach to visibility. We’re proud to have played a part in OneZnality’s journey and look forward to seeing them grow as they continue to make parenting a little easier—and a lot greener—for families everywhere.
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"Simply put, Alisha knows how to create PR magic! She is professional, relatable, and most importantly creates an environment of trust. I thoroughly enjoyed working with Alisha and she definitely succeeded in gaining great exposure for my startup brand. Our contractual relationship felt more of a partnership, where I could clearly see she was also vested in my brand’s success. Alisha is always quick to help me connect with others, share a wealth of information, and never held back in going above her role. She will always be my go-to for my PR needs." - Melissa Jaggernauth, Founder of OneZnality
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